The 2013 Rally America National Championship will come to a thrilling conclusion this weekend (October
18-19) at the Lake Superior Performance Rally (LSPR), where Subaru Rally Team USA’s David Higgins
will fight for his 3rd straight Rally America driver’s title. The event, widely regarded as the ‘oldest,
toughest and meanest rally’ on the Rally America circuit is held on the forest roads in northern reaches of
Michigan’s Upper Peninsula. Subaru driver David…
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After Cute and Quirky Spots, Automaker Gets Back to Safety Message
By:
Michael McCarthy
Published: October 08, 2013
After focusing on reliability, relationships and "love," in its ads, Subaru of America's' going back to the well with a creative theme broached a few years ago: a near-miss with death.
Subaru and agency Carmichael Lynch, Minneapolis are working on a new ad called "They Lived," which revisits the normally taboo topic of death by car…
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2014 Motor Trend SUV of the Year: Subaru Forester
Get Smart: Fuel-Efficient, Capable, and Fun to Drive? Our Choice is a No-Brainer
By Allyson Harwood | Photos By Mark Bramley | From the December 2013 issue of Motor Trend |
Subaru has a knack for making the right size vehicles for the marketplace, with just the right level of capability people want. As the SUV landscape has changed and traditional body-on-frame SUVs have been overtaken by unibody crossovers…
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Hans Greimel
Automotive News
October 7, 2013 - 12:01 am ET
TOKYO -- Subaru, in the wake of accolades for its EyeSight safety technology package, will debut a new generation of the pre-crash safety system next year with significantly upgraded functions.
The new version of the system gets a better camera, automated steering assist, lane-keeping technology, more auto-braking power, adaptive cruise control and more.
The better safety features could spur sales of EyeSight -- and by extension…
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CHERRY HILL, N.J., Oct. 1, 2013 /PRNewswire/ -- Subaru of America, Inc. today reported 31,755 vehicle sales for the month of September, representing the best September sales month in company history. September sales increased 15 percent over September 2012. Year-to-date sales for Subaru total 313,407 - 28 percent higher than the same period in 2012. The company is on track to achieve its fifth-consecutive year of sales increases.
Sales for the all-new 2014 Forester…
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